Felix Leung

About Felix Leung

Current Role:Account Executive at Optimum SportsPast Role:As a PR Assistant at Gigantem, I leveraged my creative storytelling and social media strategy skills to increase the exposure and brand awareness of luxury watch clients such as Zenith, H. Moser, Girard Perregaux, and Parmigiani Fleurier. I wrote pitches to journalists, created media lists, supported launch activation strategy, outreached to media and influencers, sample trafficking, compiled press coverage reports, and coordinated client events. I helped secure earned media through online articles, social media posts, and event coverage.Background:I graduated with a Bachelor of Science degree in Media, Culture, & Communication from New York University, where I gained a strong foundation in the theories and practices of marketing, communication, and PR. I also completed a Google Ads certification and an internship at NYU Tandon School of Engineering, where I developed and implemented social media plans and campaigns that increased the department\'s online presence and student engagement. I am passionate about creating innovative and impactful campaigns that resonate with diverse audiences and drive social and cultural change. I value teamwork, growth, and diversity, and I am eager to pursue a career in the fields of Marketing, Advertising, Communications, and PR.

Experience

1. Account Executive

   Optimum Sports

   Aug 2025 — Present · New York, NY, US

Education

• New York University

  Bachelor of Science - BS, Communication and Media Studies

• Fordham University

  Bachelor of Arts - BA, Communication and Media Studies