Felix Araujo

Proven track record of generating $28.8 million in new business through strategic negotiation while cultivating new relationships with key decision-makers

Role
Account Executive at Rewards Network
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Felix Araujo

Strategic and performance-driven sales executive with 19 years of experience across SaaS, digital media, and automotive industries, generating $28.8M in career new business and consistently exceeding quota by 124%+ year-over-year. Adept at penetrating new markets, reviving underperforming territories, and building trust with decision-makers across multi-state regions. Experience in successfully selling at an early-stage organization. Highly skilled in territory development, contract negotiation, cross-functional collaboration. Built strategic partnerships within franchise dealerships and advertising agencies, specializing in consultative and data-driven approaches to SaaS, digital marketing, SEM, programmatic sales. Experienced in Google Ads, Salesforce & HubSpot CRM’s. A self-starter and relentless closer, known for creating value in competitive, fast-paced environments. Generated $1.66M in combined new revenue across Ansira, WinnowPro, and DealerCMO in under 3.5 years through tailored digital and SaaS solutions.At Cars.com, closed $21.9M over 11 years, meeting or exceeding 84% of quarterly goals (37 out of 44), and winning 7 national performance awards.Exceeded sales targets by:147% at Ansira ($207K over goal)104% at WinnowPro ($248K over goal)102% at DealerCMO ($225K over goal)Closed and retained 221 net new clients over the past 3.5 years across CA, NV, AZ, UT, and HI.Built strategic partnerships with franchise dealerships and advertising agencies, specializing in consultative and data-driven approaches to digital marketing, SEM, programmatic advertising, and SaaS sales. Highly skilled in territory development, contract negotiation, cross-functional collaboration, andCORE COMPETENCIES• SaaS Sales & B2B Strategy & Execution• Strategic Account Planning • Consultative Selling • Executive Communication – C-suite • Negotiation & Deal Management • Multi-Stakeholder Relationship Building • Sales Forecasting & Pipeline Management• MEDDIC Qualification Framework• Consultative Selling in Regulated Industries• Multi-State Territory Development• Cross-Functional CollaborationTECHNICAL SKILLS• Salesforce – HubSpot – CRM | Power BI | Google Ads | Google Analytics | Meta Ads Manager | Microsoft Excel & PowerPoint | LinkedIn Sales Navigator | Gong | GeoPoint| Google Suite

Experience

  1. Account Executive

    Rewards Network

    May 2026 — Present · Los Angeles, CA, US

Education

  • University of Redlands

    Bachelor of Arts - BA, Business Administration and Management

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