Felix Quervalu
- Role
- Client Success Specialist at NBCUniversal
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Felix Quervalu
Experienced Digital Specialist with a demonstrated history of working in the broadcast…
Experience
Client Success Specialist
Nov 2020 — Present
Serve as OTT/CTV product and capabilities advisor to NBC and Telemundo local sales teams in the U.S- Work within the group and across teams in a fast-paced environment to support the general market and Hispanic OTT/CTV product - Meet with clients to discuss and optimize campaign performance and develop longer term OTT strategy - Aid sales team in the overall RFP planning process, including analyzing available inventory with the goal to provide audience targeted digital media proposals to agencies and advertisers - Work with research to evaluate different targeting options with a focus on scale, price, and data partners - Aid sales team in the overall RFP pricing process, including analyzing multi layered product and pricing options; provide guidance and recommendations for competitive and profitable proposals - Coordinate with digital campaign and sales teams to track campaign pacing and delivery; provide recommendations to optimize delivery - Work in various ad server and data visualization software (i.e. Freewheel, Campaign dashboard, and Tableau)- Research trends and needs in the OTT/Video advertising industry; work with team to develop product roadmap to enhance current capabilities and define future product development - Monitor competition to help build SWOT analyses and suggest product improvements Promote product/business brand positioning and values internally and externally Interact with advertisers and agencies on calls/meetings to represent current and future capabilities and gather market feedback/needs Deliver superior internal and external customer service with clear and concise communication for technical questions Work with sales, marketing, research, technology partners, and finance teams supporting product Assist in the creation of case studies and OTT insights Coordinate with DCMs and AEs on development of campaign renewals and revenue growth based on client/program insights Work with the traffic/operations team on campaigns if needed
Education
SUNY New Paltz
Bachelor's degree, Communication and Media Studies
2001 — 2005
Edward R Murrow High School
Regents Diploma, TV Production
1997 — 2001
Skills
- Social Networking
- Digital Media
- Management
- Social Media Marketing
- Online Advertising
- Commercials
- Sales
- Digital Marketing
- Advertising
- Television
- Sponsorship
- Video
- Event Planning
- Broadcast
- Social Media
- Microsoft Office
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