Felicia Hamilton
User Experience, Customer Experience, and Insights Leader – Known for Building Teams, Driving VOC Programs and Unlocking New Growth Opportunities
- Role
- Ux Insights and Research Ops Leader at The Home Depot
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Felicia Hamilton
CX/UX Insights Leader with verifiable success in establishing clear, repetitive data…
Experience
Ux Insights and Research Ops Leader
Mar 2021 — Present · Atlanta, GA, US
Work closely with business stakeholders, product managers, and product designers to identify gaps in the UX research strategy and collaboratively implement enhancements. • Educate product partners, and UX teams about research principles for driving the integration of research data and processes into business practices.• Codify best practices, to continuously raise the bar and elevate the research acumen of the organization.• Drive transformation in current business processes to unlock the benefits of using data-driven insights to inform product decisions.• Collaborate with product and research partners to foster a One Home Depot culture.• Drive work streams & decision making. Support leadership in developing and executing against long term strategic plans.
Education
Kennesaw State University
Master of Business Administration - MBA
Georgia State University
Executive Education
Georgia State University - J. Mack Robinson College of Business
BBA
Emory University
Continuing Education
Skills
- Market Research
- Digital Strategy
- Marketing
- Television
- Non-Profit Marketing
- Cross-Functional Team Leadership
- Marketing Strategy
- Strategy
- Leadership
- Marketing Research
- Digital Media
- Nonprofit Organizations
- Segmentation
- Media Research
- Analytics
- Customer Insight
- Competitive Analysis
- Integrated Marketing
- New Media
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