Felice Felice Goldgraben Schulz
Director, Content Strategy @Publicis Sapient
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WORK HISTORY
Director, Content Strategy @Publicis Sapient
Arlington, VA, US
Director of Content Strategy with PublicisSapient (previously SapientRazorfish, SapientNitro, Sapient) working with digital properties and content since She has experience across a wide range of project activities including requirements, strategy, management processes, taxonomies, and the tactical activities need to support all phases of implementation. She has worked on projects across many vertical markets including retail, telecommunications, material science, financial, and automotive. Felice’s primary area of expertise is defining content strategies for large organizations and facilitating the implementation of the content strategy across technology and creative. She has extensive experience with defining content strategy for global web sites.Recently, Felice worked with an large global agriscience business helping to define the content experience for multiple brands across 50+ sites and languages including an enterprise taxonomy. Prior to that she led a team for a global medical devices client to define the content strategy including the content model for new digital properties, enterprise taxonomy, and content governance. She has also led a team for an educational entertainment company to define the content strategy including taxonomy to organize their research information for a complete website redesign supporting multiple business units.
EDUCATION
Carnegie Mellon University
BS, Computer Engineering
George Mason University
Master’s Degree, MS, Software Systems Engineering
TS Wootton HS
High School
SKILLS
ABOUT FELICE FELICE GOLDGRABEN SCHULZ
Director of Content Strategy with Publicis Sapient working with digital properties and content since She has experience across a wide range of project activities including requirements, strategy, management processes, taxonomies, and the tactical activities need to support all phases of implementation. She has worked on projects across many vertical markets including agriscience, retail, telecommunications, material science, financial, and automotive. Felice’s primary area of expertise is defining content strategies for large organizations and facilitating the implementation of the content strategy across technology and creative. She has extensive experience with defining content strategy for global web sites.Recently, Felice worked with an large global agriscience business helping to define the content experience for multiple brands across 50+ sites and languages including an enterprise taxonomy. Prior to that she led a team for a global medical devices client to define the content strategy including the content model for new digital properties, enterprise taxonomy, and content governance. She has also led a team for an educational entertainment company to define the content strategy including taxonomy to organize their research information for a complete website redesign supporting multiple business units.
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