Federico Sanchez
Producer Product Manager @Hispanic Information And Telecommunications Network, Inc. Hitn
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WORK HISTORY
Producer Product Manager @Hispanic Information And Telecommunications Network, Inc. Hitn
Brooklyn, NY, US
Manage the design and production of \"CONDUIT,\" an educational online platform created to support NYC schools’ Esports clubs. Conducted a soft launch across five schools encompassing a user base of 150 students and teachers.• Managed a middle school esports program that culminated in a tournament featuring representation from one school in each NYC borough.• Led the creative development of an innovative gaming app based on a licensed brand, integrating digital and physical elements. Spearheaded design of engaging AR games as well as activities for both digital and print formats.• Develop and maintain product roadmaps to guide strategic direction, prioritizing features that add value to the user. Utilize user feedback to strike a balance and improve accessibility, game difficulty, and quality-of-life features, fostering continuous improvements in user engagement.• Work with executive leadership from ideation to execution. In that process, collaborate with designers, educators, and engineers to develop products that meet educational standards and align with company values.• Collaborate with game designers, engineers, and artists to ensure our products are engaging and entertaining, while also maximizing player retention and driving revenue.• Lead the initiatives for learning and development which include creation of training videos and manuals.Oversee the production of bilingual scripts and the audio recording of all Spanish content for our products.• Initiate and lead the development of KPIs and OKRs for both pre and post-launch phases, systematically monitoring product performance and informing data-driven objectives.• Collaborate with the marketing team to enable the production of creative content tailored to meet our objectives and enhance our product\'s market presence.• Lead the design, development and launch of two major bilingual preschool math apps that use Augmented Reality as a way to enhance learning.
EDUCATION
Universidad Europea
Master's degree, Games & Interactive Media Design
New York University
Certificate in Project Management, Project Management
Columbia University
Executive Master of Science - MS, Technology Management
Université Toulouse 1 Capitole
Bachelor's Degree, Business Administration, Economic & Social Administration Concentration
ABOUT FEDERICO SANCHEZ
Multilingual leader with twelve years of experience designing and managing the development of educational games and software. As a team-minded Product Manager, Federico brings together people of diverse talents and cultures to develop experiences that are fun, engaging and memorable.
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