Federica Boido
Global Vice President - Marketing @Harry Winston
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WORK HISTORY
Global Vice President - Marketing @Harry Winston
NY, US
Leading global omni-channel marketing initiatives designed to expand brand exposure, recruit new clients and increase sales.
EDUCATION
NOTTINGHAM TRENT UNIVERSITY
Bachelor's degree, Business, Management, Marketing, and Related Support Services
SKILLS
ABOUT FEDERICA BOIDO
I am an energetic and results-driven leader with a strong acumen for leading and motivating teams. My leadership style is grounded in thinking critically and pragmatically — in order to deliver results exceeding business goals and objectives. I bridge strategy and execution by working closely with all departments and stakeholders. I foster innovation and new solutions by encouraging my colleagues, partners, and teams to think differently. I have demonstrated success in defining, designing, and implementing global marketing strategies with the goal of increased sales and predictable business results, client retention, and customer acquisition. I have been recognized for being able to translate complex business needs, market trends, and data insights into clear and focused customer experience strategies.I lead with empathy, inclusivity, and gratitude. Nobody is successful without partnership, trust, and collaboration. No business is successful without the support of a great team behind it. I strive to create environments and teams where all of this is possible and valued.· Marketing Strategy· Digital Marketing· Business Development· Creative Initiatives· CRM· Omnichannel Marketing· Brand Development· Team Leadership· Event PlanningFluent in English, French & Italian | Worked in Europe & U.S.
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