Federica Cuomo
Sales Manager @Dailymotion
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WORK HISTORY
Sales Manager @Dailymotion
Milano, IT
Dailymotion is the global video-sharing platform of the Canal+ Group, a leading media company known for premium pay-TV, original content production and exclusive sports broadcasting.As part of Sales team: • I contributed to the launch and business development of Dailymotion platform in Italy, playing a key role in increasing awareness among clients and media agencies. • I am fully responsible for my portfolio, focusing on targeted agency and advertiser accounts to exceed revenue goals and KPIs.• Actively manage the sales pipeline, providing accurate revenue projections to support business planning.• Cultivate strong, mutually beneficial relationships with clients and media agencies (Publicis, GroupM), ensuring their satisfaction and loyalty.• Work closely with internal teams (e.g. CSM, AdOps and EMEA Sales Teams) to maintain a shared vision when interacting with clients, ensuring seamless service delivery.
EDUCATION
Università Cattolica del Sacro Cuore
Laurea Magistrale LM, Comunicazione e Media Management
University of Lille 1 Sciences and Technology
Erasmus Programme
Università degli Studi di Salerno
Laurea triennale, Lettere
SKILLS
ABOUT FEDERICA CUOMO
Enthusiastic Sales Manager with 7+ years of experience across top media publishers and international video platforms. Passionate about content distribution and the evolving media landscape, I specialize in digital media strategy, negotiation and relationship management with both publishers and broadcasters. I began my work path in marketing at Manzoni (GEDI Group), then transitioned to sales in digital advertising at Piemme - Caltagirone Editore and finally joined Dailymotion - Canal+ Group to support the launch and grow of the platform in Italy.I strongly believe in the value of meaningful connections and cross-disciplinary thinking. My approach blends a humanistic background, with storytelling and rhetorical skills, and commercial acumen — a mix that helps me navigate complex challenges and drive impactful results.
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