Febin Shad

Experience

1. Social Media Manager

   Nivo Concepts

   Oct 2025 — Present

   As the Social Media Manager for a leading architecture firm, I develop and execute digital strategies that elevate the brand’s presence, showcase our design philosophy, and strengthen engagement with clients, partners, and the broader design community. I manage content across multiple platforms—highlighting completed projects, design stories, behind-the-scenes processes, and industry insights to position the firm as a thought leader in innovative architecture.My role includes planning and producing visually compelling content, coordinating project photography and videography, and collaborating closely with architects, designers, and marketing teams to translate technical concepts into accessible and inspiring narratives. I oversee platform analytics, track performance metrics, and optimize strategies to increase reach, engagement, and lead generation.I also manage community interactions, support brand consistency, and contribute to campaign ideation for awards, events, and project launches. By aligning digital storytelling with the firm’s mission and design values, I help build stronger brand awareness and deepen connections with our target audience—ultimately driving visibility and growth in the competitive architecture industry.

Education

• Calicut University, Thenhipalem, Malapuram

  Bachelor of Commerce - BCom, Business/Commerce, General