Fernando Dorado

Fernando Dorado

UX and design systems consultant • 10+ years building scalable, accessible, and cohesive digital experiences.

Role
VP, Design Systems at Goldman Sachs
Location
New York, NY, US
LinkedIn followers
500 followers

About Fernando Dorado

I’ve spent over a decade shaping user experiences that scale, from marketplace platforms serving millions to enterprise systems that power global organizations. My work sits at the intersection of design systems, product design, and UX strategy, with a focus on making complex ecosystems clear, consistent, and usable.I am currently a VP, Design Systems at Goldman Sachs, where I own and lead the One GS Design System across Global Marketing. In this role, I am responsible for the strategy, governance, and evolution of a unified system that supports multiple products, teams, and channels, enabling speed, quality, and consistency at scale. I partner closely with design, engineering, and product leadership to ensure the system is both rigorous and adaptable.Previously, I was a Principal UX Designer at Walmart Marketplace, where I helped redefine the experience for one of the world’s largest third-party seller platforms. I led large scale design system initiatives, streamlined critical seller workflows, and collaborated across disciplines to improve usability and adoption across the platform.Beyond day to day delivery, I care deeply about design leadership, mentorship, and building strong design cultures. I enjoy bridging user needs, business goals, and technical constraints, and I thrive in environments where thoughtful systems enable teams to do their best work.

Experience

  1. VP, Design Systems

    Goldman Sachs

    Jan 2026 — Present · New York, NY, US

Education

  • City Tech, CUNY

    Bachelor of Technology (BTech), Communication Design

  • General Assembly

    Certificate, Software Engineering

  • General Assembly

    Certificate, User Experience Design

    2015 — 2015

Skills

  • User Research
  • UI Design
  • Card Sorting
  • Rapid Prototyping
  • Wireframes
  • Research
  • Usability Testing
  • User Flows
  • Personas
  • Typography
  • Indesign
  • Illustrator
  • Photoshop
  • Social Media
  • Creative Direction
  • Mac
  • Adobe Creative Suite
  • Graphic Design
  • Web Design
  • Html
  • Css
  • Logo Design
  • Art Direction
  • Photography
  • Os X
  • Microsoft Office
  • Leadership
  • Keynote
  • Public Speaking
  • Digital Photography
  • Social Media Marketing
  • Microsoft Excel
  • Social Networking
  • Final Cut Pro
  • Team Leadership
  • Video Editing
  • Illustration
  • Mac Os
  • Multimedia
  • Graphics

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