Francesca Damato

WORK HISTORY

EDUCATION

ABOUT FRANCESCA DAMATO

After over 25 years, what stays constant is the genuine excitement I bring to brand building, and the belief that the best work is always still ahead. I\'ve been fortunate to experience brand building across its full spectrum, founding AERIN Beauty from the ground up, growing the fragrance business at Tom Ford Beauty through a period of exceptional momentum, and leading Origins through one of the more complex brand transformations of my career. Each has taught me something different about what it takes to build a brand that endures.My strength is connecting the dots. Consumer insight, product innovation, portfolio architecture, commercial model, channel strategy, and regional nuance are not separate inputs. When aligned, they create momentum. I distill complexity into focused strategic priorities and mobilize teams to execute with discipline.I care deeply about people and performance. I invest in talent, build accountable and energized teams, and lead with conviction. I believe optimism is a strategic advantage, especially during transformation.Beyond beauty, I\'m deeply drawn to the broader world of wellness, health, and purposeful consumer brands, categories where what a brand stands for matters as much as what it sells. It is, in many ways, where my personal and professional worlds feel most aligned.