Faye Dcruz

About Faye Dcruz

I\'m passionate about creative writing, and reading books about self-awareness, self-improvement and people management skills. I do enjoy a good fantasy/fiction novel now and then too. I\'m a runner. Having done well in both 5k and 10k races, I\'m currently training for a half-marathon. I\'ve written and published a book of original poetry called Unfazed. I am currently working as an Associate Creative Director at Leo Burnett India, on brands like Jeep India, PediaSure, HDFC Credit Cards, and Shriram Finance. Prior to this, I had a short stint at The Souled Store as a Senior Copywriter, working on Content planning and execution, campaign ideation and execution, packaging copy, corporate comms etc. Prior to that I worked at Digitas India for 5 years and polished my craft in writing as I grew there as a Creative Professional. I gained immense experience in ideating on big ideas and rolling out digital campaigns for brands such as Tata CLiQ, A.O. Smith, Cadbury, Unilever Food Solutions, World Gold Council\'s My Gold Guide, Camay International, Baby Dove, TVS NTORQ 125, General Insurance Council, udChalo, Jeep India and DBS bank\'s DBS Treasures, and managed a team of 3. Before this, I was employed at Tempus Fugit, a digital agency that was part of the Laqshya Media Group. During my college years, I worked for Contentorial as a Junior Content Writer, and interned at Disney Indiagames as an interactive-marketing intern.

Experience

1. Associate Creative Director

   Leo Burnett

   Jul 2024 — Present · Mumbai, IN

Education

• St. Andrews College, Bandra

  Mass Media, Mass Communication/Media Studies

  2013 — 2016

• St. Andrews College Bandra

  Commerce, organisation of commerce

  2011 — 2013

Skills

• Tumblr
• Microsoft Word
• Creative Conception
• Twitter
• Copywriting
• Microsoft Office
• Powerpoint
• Microsoft Excel
• Adobe Premier Pro
• Acoustic Guitar
• Research
• Public Speaking
• Creative Writing
• Facebook
• English
• Teamwork
• Social Media