Fawziah Bajwa
Marketing + Communications Leader | Scaling Brands, Events, + Digital Ecosystems | Building High-Performing Teams | Transforming Noise to Signal through Stories
- Role
- Vice President Marketing and Communications at Financial Health Network
- Location
- Phoenix, AZ, US
- LinkedIn followers
- 500 followers
About Fawziah Bajwa
I am a strategic Marketing + Communications executive with 20 years of experience helping organizations connect with audiences, grow influence, and translate ideas into measurable impact. My expertise spans brand strategy, digital ecosystems, events, and thought leadership — always with an eye toward aligning marketing with business goals.Currently serving as VP of Marketing + Communications at the Financial Health Network, I oversee brand, digital, events, and communications, while guiding a team of high-performing leaders. I’m known for building collaborative cultures, mentoring talent, and blending creativity with analytics to deliver strategies that both inspire and perform.The problems I love to solve: • How to transform complex ideas into compelling stories that drive engagement and trust • How to design digital platforms and content engines that scale influence and visibility • How to create events that foster meaningful connections and deliver business results • How to develop teams and partnerships that grow organizations from the inside outI thrive at the intersection of brand, digital, and events, where strategy meets execution — shaping narratives, amplifying voices, and delivering growth that lasts.
Experience
Vice President Marketing and Communications
Sep 2022 — Present
Lead the full Marcom function (brand, digital, events, communications) with senior directors, agencies, and vendor partners.• Designed and launched FHN’s thought leadership engine across events, podcasts, video, and articles — positioning the organization as a leading voice in financial health.• Secured major sponsorships and strategic partnerships, strengthening market presence and unlocking new revenue opportunities.• Built an enterprise OKR dashboard to align business lines on priorities, performance, and resource allocation.• Recruited and retained a high-performing team with industry-leading engagement and satisfaction.• Institutionalized “win/learn” post-mortems and testing frameworks to continuously improve campaign performance.• Piloted the Human Stories Collection, blending consumer narratives with data to expand audience reach and influence.
Education
The Ohio State University
Bachelor of Arts (B.A.), Strategic Communications
Skills
- Editing
- Legal Writing
- Event Planning
- Legal Research
- Corporate Communications
- Public Speaking
- Public Relations
- Program Development
- Fundraising
- Community Outreach
- Leadership
- Strategic Communications
- Government
- Nonprofits
- Public Policy
- Nonprofit Organizations
- Policy Analysis
- Non-Profits
- Organization Skills
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