Farrah Sani

About Farrah Sani

As an experienced buyer with a proven track record in driving strategic assortment planning, category management, and product development, I bring a global perspective to sourcing and procurement. Over the course of my career, I’ve successfully navigated the complexities of international markets, working across the Americas, Europe and Asia to develop strong supplier relationships and optimize product portfolios. My expertise spans from sourcing strategies to collaborating with supply chain, ensuring high-quality products are delivered on time and within budget. I’m passionate about identifying emerging trends, streamlining processes, and creating solutions that drive business growth and elevate the consumer experience.As a buyer and category manager at Grocery Outlet, I leverage my expertise to identify and secure the best deals for our customers, while maintaining high standards of quality. Utilizing industry data and my knowledge of trends, my goal is to provide value, variety, and delight to our shoppers, and to support the mission and vision of Grocery Outlet.

Experience

1. Buyer

   Grocery Outlet

   May 2020 — Present · Emeryville, CA, US

   Buyer/Category Manager for cookies, crackers, candy, baking and oils

Education

• San Francisco State University

  Bachelor’s Degree, Apparel Design & Merchandising / Minor: Marketing

  2001 — 2004

Skills

• Fashion
• Customer Service
• Sales
• Apparel
• Store Management
• Inventory Management
• Inventory Control
• Retail
• Merchandising
• Trend
• Forecasting
• Merchandise Planning
• Sales Management
• Marketing
• Trend Analysis
• Visual Merchandising
• Marketing Strategy
• New Business Development
• Retail Buying
• Assortment