Farrah L.
Head of Paid Media
- Role
- Head of Paid Media at Wella Company
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Farrah L.
20+ years experience creating and executing media and marketing communications plans, with an expertise in digital media. I have worked at the top beauty companies in the US, where I have developed media strategies resulting in expanded market penetration, stronger brand integrity and maximized profit. I have a unique background working on three sides of the beauty advertising business - agency, sales and client - with continued success turning concepts into reality.I am both creative and data-driven with a strong ability to motivate cross-functional teams to create innovation and deliver results.
Experience
Head of Paid Media
Jan 2025 — Present
Education
University of Delaware
BA, Marketing and Management
2000 — 2004
University of Delaware
BS in Marketing, Business
2000 — 2004
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