Farhaan Mohideen
Emea Geo Expansion Director @Intel
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WORK HISTORY
Emea Geo Expansion Director @Intel
London, GB
Intel is known for its silicon, but my mission here is about the experiences that silicon enables. I lead our expansion strategy across EMEA, focusing on the intersection of retail, hospitality, and AI with edge computing. What I’m focused on:Bridging the Gap: I spend a lot of time listening to our end customers in retail and hospitality. By truly understanding their pain points, I work with our ecosystem partners to build and optimize solutions on Intel that actually solve real-world problemDriving the AI Evolution: I serve as the Product Manager for our Retail AI Suites. This is an open-source initiative under Intel’s Open Edge Platform where we’re essentially defining the future of \"smart\" environments. Whether it’s a self-checkout kiosk or digital signage, I help determine the compute power needed to make AI run smoothly at the edge.Proving the Value: Delivered performance benchmarks across six different AI pipelines. This wasn\'t just about the data; it was about giving our partners the confidence and technical roadmap they need to deploy AI workloads effectively across POS, Kiosks, signage and vending. This included both CV and Gen AI workloads. Key Wins:Developed and executed a comprehensive EMEA strategy that prioritized high-growth device categories, ensuring Intel remains the backbone of modern retail infrastructure.Championed the shift towards Open Edge platform, making it easier for developers to build scalable, AI-driven solutions.Successfully translated complex technical requirements into actionable business outcomes for some of the region\'s largest retail and hospitality accounts.I’m passionate about how technology can make physical spaces more intuitive and efficient. If you’re working in the edge AI space or looking to transform the consumer experience in EMEA, I’d love to connect.
EDUCATION
Engineering Council
Engineering Council Part 1, Electrical and Electronics Engineering
University of Staffordshire
Ph.D., Applied Mathematics
University of East London
B.Eng (Hons), Electronic Engineering
Private Education
AL's, - Mathematics, Further Mathematics and Physics
D.S.Senanayake College
OL's, Secondary Education
SKILLS
ABOUT FARHAAN MOHIDEEN
As an Executive Product Manager in London, I excel at defening our strategic vision and converting them into impactful products that boost revenue and enhance user experience. Skilled in stakeholder engagement, cross-functional leadership, and data-driven decision-making, I deliver results aligned with organizational goals. I\'m passionate about collaborating with forward-thinking teams and tech founders to create innovative solutions.Having completed my degree and Ph.D, I decided to pursue a career in software engineering. Quickly I realised my strengths were in understanding customer pain points and creating products that helped alleviate them. Across my 20 year I have had the priviledge of working across multiple industries - Insurance, Telecomms, and Retail. Working in start ups gave me the best start to my career to work across multiple disciplines. I came to include through an acquistion and this brought me back to my engineering routes in hardware. The initial phase of my career in software and now in a hardware company, gives me the perfect balance to performaing well in software optimised optimised hardware products. I specialise in B2B products and have a much wider opportubity to grow through my regional expansion role. If you\'re seeking a proven leader to drive product success, let\'s connect, reach out via DM to explore opportunities. Open for collaborations and NED positions
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