Faranak Vaghayenegar

Product Designer | UX/UI Designer with a focus on AI-powered B2B & B2C solutions | Creating consistent user experiences with design systems

Role
Ux Designer at Curajoy
Location
San Francisco, CA, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Faranak Vaghayenegar

Hi, I\'m Faranak, a product designer with 1+ years of experience creating user-centered solutions for B2B and B2C products in the logistics and healthcare industries. Prior to being a product designer, I have 5 years of experience as a photographer where I developed strong skills in visual storytelling and understanding business needs. Currently, I’m working with curaJOY, a B2C AI-driven mental health platform. In this role, I’ve maintained the design system and redesigned 4 key features by collaborating with cross-functional teams of researchers, behavior analysts, and engineers. Before that, I worked with ReturnPal, a B2B productized service, where I designed a B2B dashboard for them that offers data-driven insights and helps automate and streamline the return process for business owners. I love projects that solve real problems and make a meaningful impact. That’s what I’m looking for in my next role. In my free time, I enjoy: Traveling and exploring new places Capturing fleeting moments with my camera Catching a basketball game Participating in a dancing workshop Happy to connect and collaborate! 🤝 Portfolio: https://faranakux.framer.website/ Skills: UX/UI Design | Figma | Adobe XD | Miro | HTML & CSS basic | User research | Affinity mapping | Empathy maps | Personas | Mobile/web design | Wireframing | Prototyping | Usability testing | Information Architecture | Visual storytelling | Design sprints | Creating surveys | Conducting user interviews | Adobe Photoshop

Experience

  1. Ux Designer

    Curajoy

    Apr 2024 — Present

    curaJOY is a digital platform that leverages AI and gamification to provide personalized mental health support and strengthen connections between families and caregivers.• Led the UI design for the MVP rewards feature, and secured approvals for displaying gift cards from major retailers such as Amazon, Apple, Target, and CVS, creating a seamless and visually appealing user experience for redeeming rewards• Revamped curaJOY’s design system by standardizing and categorizing UI components, establishing clear usage guidelines, resulting in product design consistency and designer workflow improvement• Achieved a 56% reduction in onboarding time by streamlining curaJOY’s onboarding process, integrating the AI coach, and refining the flow to remove unnecessary steps and visuals, enhancing efficiency and user satisfaction• Collaborated closely with engineering to beta test the site, identify usability issues, and minimize design-to-development discrepancies through detailed annotations, contributing to a stable and timely product launch • Collaborated with the CEO, cross-functional teams, and behavior analysts to understand, simplify, and optimize user habit formation, creating a feature tailored to drive positive behavior change

Education

  • Islamic Azad University, Najafabad Branch

    B.S., Urban Design Engineering

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Faranak Vaghayenegar — Ux Designer at Curajoy in San Francisco, CA, US | Unifers