Faith Boeckmann
Sr Employer Branding Specialist @Columbia Sportswear Company
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WORK HISTORY
Sr Employer Branding Specialist @Columbia Sportswear Company
Develop and implement annual strategies for Employer Branding platforms, including LinkedIn, Instagram, Glassdoor, Indeed, and others as required-Manage the budget for the Employer Branding program, ensuring efficient allocation of resources-Create, manage, and publish a comprehensive social media calendar, aligning content with key branding objectives-Leverage Sprout for social media data to generate comprehensive reports, analyzing campaign performance and key learnings-Collaborate with cross-functional and global teams to enhance visibility and alignment on social media priorities-Develop and refine content tailored to each platform\'s unique strategies and audience-Manage vendor relationships, leveraging key insights to understand performance across channels-Partner with creative teams to brief and produce necessary assets, ensuring consistent and impactful branding.
EDUCATION
Academy of Culinary Education
Pastry Chef Certification, Patisserie
Portland Community College
Graphic Design
Portland State University
Bachelor’s Degree, Liberal Arts and Sciences/Liberal Studies
ABOUT FAITH BOECKMANN
Sr. Employer Branding at Columbia Sportswear Company
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