Fabio Barros
Global Creative Director at Meta | Ranked at D&AD, One Show & ADC | The One Show 2025 Design Jury
- Role
- Global Creative Director at Meta
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Fabio Barros
I’m a worldwide Creative Director with deep roots in art direction and craft, building ideas that stay with people. My time in São Paulo, Dubai, and New York shaped a global, detail-driven lens and a way of working that blends narrative clarity, cultural insight, and high-polish visual expression. I lead creative work across gaming, tech, CPG, and culture, often brought in to elevate the story, refine the visual language, and shape ideas into emotionally resonant worlds. My experience includes brand platforms, creative tech, cultural activations, digital ecosystems, product-led innovation, AI-powered creativity, and long-form visual storytelling that expands what advertising can be. I thrive in complex, multidisciplinary environments, partnering with strategy, design, and product to take ideas from spark to full system. My work has been recognized by Cannes Lions, The One Show, D & AD, ADC, Clio, and LIA, and I mentor emerging creatives and serve on international juries shaping the future of the industry.
Experience
Global Creative Director
Oct 2025 — Present · NY, US
Leading creative development and art direction across Instagram, Threads, Facebook, and WhatsApp, working in close partnership with cross-functional teams and agency collaborators to shape platform-driven ideas, integrated campaigns, and culturally relevant storytelling that drives impact across channels.
Education
Anhembi Morumbi | Campus Athon Sorocaba
Bachelor in Advertising and Marketing
2003 — 2007
Gnomon
Concept Art
2014 — 2014
Hyper Island
Interactive Creativity
2013 — 2013
Skills
- Logo Design
- Advertising
- Photoshop
- Typography
- Adobe Photoshop
- Adobe Illustrator
- Interaction Design
- Illustrator
- Social Networking
- Digital Media
- Creative Arts
- Graphic Design
- Digital Marketing
- Conceptual Art
- Art Direction
- Illustration
- Creative Strategy
- Digital Painting
- Mobile Devices
- Social Media
- Digital Strategy
- Photo
- Interactive Advertising
- Photography
- Creative Direction
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