Fabio Allemagna

Digital Director @TBWA\Worldwide

Milan, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2014 — Present

Digital Director @TBWA\Worldwide

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Milan, IT

Role overview: • TBWA Group Social & Digital department management.• Head of digital of Integer: Commerce company of TBWA Group.Main tasks & skills: • Client service and operation general management.• Budgeting and forecasting.• Staff management: Social team of 15 social specialists (social media manger, strategist, media planner, KOL specialist), Digital team of 10 specialists (project manager, digital strategist, UX & UI designer, developer)• Omnichannel communication strategy & planning• Omnichannel customer experience (E2E)• Digital project overall management & agile experience• Social Media strategy and overall management• Data driven approach• eCommerce consultancy • Media & Channel strategyMain clients managed during my TBWA\'s experience: Lamborghini, ENI, Snam, KIA, Peugeot, Nissan, Leasys, Vittoria Assicurazioni, Italdesign, BNL-BNP Paribas, Bosch, Ludovico Martelli Group, Angelini Pharma, Sisal, Technogym, Adidas.

SKILLS

Online AdvertisingDigital StrategyAccountingMarketingAdvertisingTeam ManagementDigital MarketingStrategyE-CommerceNew Business DevelopmentMarketing CommunicationIntegrated MarketingNew MediaMarketing StrategyManagementSocial Media MarketingStrategic CommunicationsMarketing CommunicationsStrategic Planning

ABOUT FABIO ALLEMAGNA

Natural leader with a collaborative team working approach, I grew up into the creative…

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Fabio Allemagna — Digital Director at TBWA\Worldwide in Milan, IT | Unifers