Fabienne Rollot

Petcare Growth Strategy Lead (Eu & Global) Business Development Nutrition & Healthservices @Mars

Bremen, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2022 — Present

Petcare Growth Strategy Lead (Eu & Global) Business Development Nutrition & Healthservices @Mars

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Led the European, then the global strategy to acquire and support new pet owners in their journey by shaping mutual value creation models, connecting nutrition, healthcare, and services from both Mars Petcare and external partners. Purpose-driven strategy that drives societal impact - more responsible and happier pet ownership reducing pet homelessness - and delivers value to all players in the ecosystem.

ABOUT FABIENNE ROLLOT

As a transformational Growth Leader and Strategic Marketing Executive with 25+ years of international experience across Pet Nutrition and Health Service, Food, and Beverage, I worked both with family-owned business (like Mars) and publicly listed companies (like ABInbev). I´m committed to deliver sustainable profitable growth through the power of brands, engaged people and mutual value creation.Energized by brands and leading both at local, regional and global level, I have a proven record in Portfolio Strategy, Brand Leadership, Product & Packaging Innovation, Digital Marketing, and Consumer Experiences that resonate in markets. I leverage science, analytics and a customer-first mindset to shape effective marketing strategies. I drive digital transformation and design data-driven journeys that connect product and services to deliver holistic consumer experiences.I spearhead purpose-driven growth strategies at Mars, integrating nutrition, healthcare, and services to create mutual value. Our initiatives focus on improving pet ownership experiences, improve pet health and reducing pet homelessness while delivering ecosystem-wide impact. Engaging leader, I inspire and energize associates, external partners and all levels of stakeholders within complex international matrix to reach full potential through a clear vision, a compelling purpose, and a strong sense of collaboration across functions and countries.As a strong believer in the power of people to deliver amazing business value, I invest time in building and leading high-performance teams. Passionate about empowering teams, I cultivate a culture of collaboration, authenticity, and well-being, enabling our organization to thrive in a dynamic, purpose-focused landscape. As a mother, I support every parent to pursue both a fulfilling career and a rich family life.My international journey has deepened my understanding of cultural nuances and consumer dynamics, allowing me to navigate smoothly in multifaceted international environment and deliver results in different market context.Recognized for high resilience, adaptability and infectious enthusiasm, I´m always excited to contribute to both business performance and societal impact across various sectors and regions.

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