Sapph Barajas

About Sapph Barajas

Graphic designer, visual stylist, artist, and overall a lover of all things beautiful.Design has always been around me from siblings tackling creative fields to growing up idolizing major contemporary artists and fashion designers. Art, fashion, music, and design are my individual DNA. I loathed how creative fields are commoditized. We allowed ourselves to enter an era of cannibalization because people chase long-forgotten nostalgia. It’s our responsibility to curate an age that looks to the future and chases the unknown, placing us into unexplored spaces. My personal artistic ethos is to risk it all chasing beauty that harkens not just to the past but calls the future to action. While others chase some sense of nostalgia, find me elsewhere, because I chase dreams for I loathe reality.Aside from my personal design philosophy I\'m an experienced visual stylist & graphic designer professional with 5 years of graphic design experience and over 7 years of visual styling my background is centered around design, fashion, and social media. Specializing in social media, a department manager for start-ups, design department lead for non-profits, and as a visual stylist.

Experience

1. Visual Stylist

   Neiman Marcus

   Oct 2023 — Present

   Delivered corporate directives through in-store presentations: pop-up shops, window displays, and visual setups.• Improved the interior design of the store through floor planning, sales data analysis, merchandising, product planning, and educating others (e.g, floor presentation, placement, trend presentation, vendor specific standards) in coordination with department managers and styling teams.• Curated in-store environments to showcase luxury customer platforms utilizing design elements and decks provided. • Collaborated on all floral arranging and sourcing in store for sales presentations, event spaces, and pop-up events.• Spearheaded visual activities to drive sales by taking ownership of handbag and contemporary departments, all major vinyl projects, window displays, and in store visual presentations/signage.• Gained sales by ensuring all visual initiatives align with the overall store and brand strategy through maintaining store signage, mannequins, furniture, artisan elements, floral displays, carpets, and other visual elements.• Facilitated graphics updates in store and collaborated with brands to create, edit, and install graphics, vinyl, and images.• Built and placed all merchandising and visual displays including painting, woodworking, striking, and lighting.• Executed, with corporate visual office floor moves and event space staging based on high profile event needs.• Designed floor plans/renders to coordinate store moves that focused on boosting sales, improving the visual identity, and introducing new brands for upcoming seasons in collaboration with corporate visual office.

Education

• Ed W Clark High School

  High School, Business Administration and Management, General

• University of Nevada-Las Vegas

  Bachelor's degree, Graphic Design