Valerie K.

About Valerie K.

I lead end-to-end production across creative and digital products, bringing ideas from concept through delivery while balancing technical feasibility with strong creative execution.15+ years of experience spanning Entertainment, Marketing & Advertising, Digital mMarketplaces, Healthcare, and eCommerce.I value diversity, inclusion, and collaboration and am driven by curiosity, experimentation, and creativity.My goal is to help cross-functional teams to create their best work and succeed together.Experience - Creative production & digital product work: 6+ years - Digital marketing: 5+ years - Web content development: 5+ yearsWhat I actually bring to the table- I bridge creative and technical teams, with hands-on experience in computer graphics, 3D/2D animation, motion graphics, interactive work, digital marketing, and content development- I guide projects end to end across cross-platform / multiplatform ecosystems, including websites, apps, interactive experiences, campaigns, and multimedia production (images, video, 3D, VR/AR)- I focus heavily on user experience, using CRO, SEO, UX, UI, usability research, and A/B testing to inform decisions- I have technical fluency across digital tools, CMSs, production workflows, and project management methodologies (agile, waterfall, scrum.), and I pick up new platforms quickly- I streamline processes so teams can work efficiently, play to their strengths, and deliver clear, well-executed work- I adapt digital production approaches to fit different business goals, team structures, and constraints- I support cross-functional collaboration, leading with clarity and empathy, valuing diverse perspectives, and working with distributed teams across time zones- I keep communication straightforward and transparent, and I often serve as the main point of contact for stakeholders, clients, partners, and vendors - I contribute to creative ideation, content development, and product roadmaps, focusing on ideas that are both creative and realistically buildable- My decision-making blends data, user insight, and creative judgment- I stay hands-on when needed, whether it\'s wireframing, mapping user flows, or producing visual and video assets.I like working with teams that mix creativity and problem-solving, and I am motivated by helping people turn ideas into real, usable digital products.

Experience

1. Senior Producer

   Sony Interactive Entertainment

   Oct 2024 — Present · San Diego, CA, US

   Building innovative entertainment experiences and products.

Education

• General Assembly

  Front End Web Development, Front End Web Development

  2014 — 2014

• General Assembly

  UX/ UI (User Experience, User Design)

  2013 — 2013

• University of Illinois Chicago

  Bachelor of Science, Marketing

  2007 — 2010

• CGMA

  Motion Graphics

  2020 — 2020

• Academy of Art University

  Master of Arts - MA, Animation, Interactive Technology, Video Graphics and Special Effects

  2015

• Belarusian State Economic University

  Associate's degree, Marketing and Advertising

  2001 — 2004

• AnimSchool

  3D Modeling

  2016 — 2016

• AnimSchool

  Storytelling and Previsualization

  2017 — 2017