Evie Psarras
Senior Brand Strategist @The Escape Pod
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WORK HISTORY
Senior Brand Strategist @The Escape Pod
Chicago, IL, US
Make strategic decisions for clients and new business; understand and identify brand’s issues and provide focused solutions and recommendations• Uncover consumer insights through cultural research and MRI; study competitive landscape and cultural trends; analyze insights from the data to inform the organization\'s strategy development and creative direction• Build campaign ecosystems, formulate brand positioning, social and digital strategies; steward creative • Ideate, write, and publish thought leadership pieces on branding and advertising for the agency
ABOUT EVIE PSARRAS
I\'m a writer, storyteller, and communication PhD who builds strategies where culture…
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