Eve Powell Orio
Content Marketing, Storytelling & Strategy | Clarity That Moves People
- Role
- Content Director at Golden Summit Media
- Location
- Long Beach, CA, US
- LinkedIn followers
- 500 followers
About Eve Powell Orio
Hi there! I\'m Eve, a content leader with 15+ years shaping narratives and producing high-performing content for Fortune 500 companies, global IP franchises, and mission-driven brands. I\'m skilled at delivering measurable results through multichannel creative that emotionally connects with and moves the most important audience of all. people.My experience spans B2B, B2C, and DTC for the education, healthcare, entertainment, retail, toy, and technology sectors.CAREER HIGHLIGHTS Managing content development and community at Mattel for some of the world\'s most-loved brands, including Barbie & Hot Wheels Leading content strategy and UX writing for Cedars Sinai\'s $20M healthcare site redesign Directing messaging and editorial creative for Lakeshore, a national education brand leader Producing go-to-market assets, product content, and thought leadership for Fortune 200 technology company, Western DigitalCORE STRENGTHS AI tool assessment & editorial integration Brand storytelling, naming & messaging Budgeting, scope, vendor & project management Campaign development & creative briefing Community management Content strategy, audits & editorial planning Copywriting, scriptwriting & UX writing Multichannel content (digital, print, social & video) Product & ecommerce content Performance analytics, reporting & SEO optimization Process improvement & governance
Experience
Content Director
Jul 2006 — Present · Long Beach, CA, US
Drive awareness, engagement, and conversion by crafting brand identities and content strategies, writing UX copy, and creating marketing, sales, and eCommerce content. Clients include Mattel, Cesar Millan The Dog Whisperer, SADA, Guidance, iPost Sports, and more.
Education
Columbia Business School
Digital Marketing: Customer Engagement, Social Media, Planning & Analytics Certificate, Digital Marketing
Skills
- Blogging
- Online Advertising
- Problem Solving
- Social Networking
- Subscriptions
- Video
- Social Media Marketing
- Interactive Marketing
- Entertainment
- Creative Briefs
- Digital Strategy
- Branding & Identity
- Contests
- Leadership
- Cms
- Content Management
- Customer Experience
- Customer Retention
- E-Commerce
- Writing
- Creative Direction
- Community Management
- Editing
- Online Marketing
- Content Development
- Video Production
- Digital Media
- Keywords
- Style Guides
- Social Media
- Media Production
- Managing Creative Teams
- Website Development
- Brand Development
- Information Architecture
- Budgets
- Management
- Copywriting
- Content Auditing
- Marketing
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