Evelyn Tiernan
Senior Manager, Branded Content Partnerships - Branded Editions Powered by Pressreader @PressReader
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WORK HISTORY
Senior Manager, Branded Content Partnerships - Branded Editions Powered by Pressreader @PressReader
Branded Editions is and has always been about enabling publishers to deliver a superior reading experience to their users. When publishers produce top-quality journalism, they need a platform that matches that quality. No matter the specifications, our Branded Editions product is that platform. It is trusted by publishers worldwide to deliver what matters most, their content, to those that matter the most, their readers.I am part of a specialised core team in PressReader that focuses specifically on our white label \"Branded Editions\" products and services. My role and responsibilities as an Account Manager on the Branded Editions team includes:• Ownership of all operational and business aspects of our global publishing partners digital edition products and solutions.• Forging new partnerships, expanding existing ones, and uncovering unique opportunities all aimed at keeping our publishing partners and PressReader on the leading edge of consumer engagement and content delivery.• Build a comprehensive and unique path to growth for each publishing partner, engage creative and analytical skills to drive success for content providers in a number of key areas, including distribution, revenue, and evolving reader attraction, retention and engagement.• Understanding the competitive landscape for Branded Editions and for the divisions partners as a whole, leading to the development of scalable marketing programs and best practices for existing partners with the aim of growing partner and PressReader revenue.• An advanced understanding of web and app technology, particularly in relation to publishing and a perceptive approach to consumer marketing as it relates to various types of content.• All other areas of responsibility as assigned, with stealth, tenacity, enthusiasm and a smile.
EDUCATION
Griffith College Dublin
Master of Science - MS, Applied Digital Media
DunLaoghaire College of Art & Design
Drawing skills workshop and portfolio preparation
Griffith College Dublin
Masters of Science, Applied Digital Media
Galway-Mayo Institute of Technology
Bachelor of Arts Honours Degree, Fine Art
Galway-Mayo Institute of Technology
Bachelor of Arts (B.A.), Fine and Studio Arts
Griffith College Dublin
Interior Architecture & Design
The Gaiety School of Acting
Theatre & Drama Studies
SKILLS
ABOUT EVELYN TIERNAN
Senior Manager, Branded Digital Editions at PressReader
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