Evelyn Chiang

About Evelyn Chiang

With over 15 years of experience at Microsoft and Acer, I am a leader in driving AI Business Solutions strategy and programs for the Small, Medium Enterprises and Channel (SME & C) segment in Microsoft. My mission is to help our customers embrace the power of Microsoft 365 and Copilot solutions to achieve more in the era of AI.I have a strong background in business strategy, program management, sales enablement, change management, product marketing, and executive/employee communications. I have led global initiatives to optimize business operations, design and execute sales programs, and created go-to-market strategies. I am enthusiastic about bringing people together and making impacts.

Experience

1. Senior Business Strategy Manager Ai Business Solutions Go-to-market

   Microsoft

   Aug 2022 — Present · Redmond, WA, US

   Driving worldwide Modern Work strategy and programs for the SMC-Corporate segment at Microsoft. I help our sellers and customers embrace the power of Microsoft 365 and Copilot solutions to achieve more in the era of AI.

Education

• UW Foster School of Business

  Master of Business Administration (MBA), Marketing/Marketing Management, General

  2013 — 2015

• National Taiwan University

  Bachelor of Business Administration (BBA), Business Administration and Management, General

• Rotterdam School of Management, Erasmus University

  Strategic Renewal & Corporate Entrepreneurship

  2008

Skills

• Project Management
• Key Account Management
• Data Analysis
• Product Launch
• Marketing Management
• Market Analysis
• Channel Partners
• Consumer Electronics
• Software Asset Management
• Marketing
• Market Planning
• Product Marketing
• Market Research
• Competitive Analysis
• Product Development
• Strategy
• B2b
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Demand Generation
• Go-to-Market Strategy
• Product Management
• Marketing Communications
• Management