Evan Weber

About Evan Weber

Marketing leader with over 11 years of increasingly responsible roles in Brand & Digital Marketing Strategy, Demand Generation, Sales Enablement, and Business Development. Currently running digital marketing for a healthcare technology company after being recruited to develop their US launch marketing strategy following FDA clearance. Other notable projects include the creation of an email marketing campaign with over 40 unique workflows and a 57% average open rate, 18% click-through rate, and 32% click-to-open rate, an eCommerce landing page CRO intiative that drove a 100%+ increase in leads, a marketing strategy resulting in 38%, 140%, and 143% annual sales growth in multi-million dollar brands, and P&L responsibility for brands driving $70M+ in annual sales ($31M in eCommerce)Specialties: Digital Marketing, Email Marketing, Brand Marketing, Healthcare Tech, Digital Therapeutics, Content Marketing, Copywriting, Social Media Marketing, Podcasting, eCommerce, Mobile Tech, Mobile Marketing, Business Development, Relationship Management, Cross-functional Project Management, Account Management, Loyalty Program Marketing, Technology, IBM Customer Analytics, Google Analytics, HubSpot Marketing Hub, Salesforce Marketing Cloud (SFMC), WordPress CMS, Responsive Web Design, HTML, CSS, SQLContact Info:w••••••••@gmail.com

Experience

1. Marketing Campaigns Manager

   Aptar Digital Health

   Aug 2018 — Present · Cambridge, MA, US

   Voluntis creates digital therapeutics that empower people suffering from chronic conditions to self- manage their treatment every day, thus improving real-world outcomes. Combining mobile and web apps, Voluntis’ solutions deliver personalized recommendations to the patient and their care team based on digitized clinical algorithms. Voluntis maintains long-standing partnerships with leading life science companies such as Abbvie, AstraZeneca, Sanofi, and Onduo. Based out of Boston and Paris, France, Voluntis is a founding member of the Digital Therapeutics Alliance.

Education

• Emerson College

  B.A., Marketing Communication, Creative Writing, Audio/Radio

  2003 — 2007

Skills

• Email Marketing
• Account Management
• Copywriting
• New Business Development
• Online Marketing
• Online Advertising
• Marketing
• Sem
• E-Commerce
• Leadership
• Social Media
• Lead Generation
• Digital Marketing
• Integrated Marketing
• Project Planning
• Project Delivery
• Brand Development
• Global Business Development
• Mobile Devices
• New Media
• Web Analytics
• Google Analytics
• SEO
• Ppc
• Social Media Marketing
• Promotions
• Advertising
• Media Planning
• Affiliate Marketing
• Press Releases
• Direct Marketing
• Digital Strategy
• Google Adwords
• Interactive Marketing
• Mobile Marketing
• Profit & Loss Management
• Project Implementation
• Press Release Creation
• National Account Management
• Audio Editing