Evans Young
Digital Marketing Specialist
- Role
- Digital Marketing Specialist at All Around Creative
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Evans Young
As a Digital Marketing Specialist at All Around Creative, I contribute to the development…
Experience
Digital Marketing Specialist
Jun 2025 — Present
Handles day-to-day management of paid advertising and organic/paid social media in conjunction with the Digital Strategist.Manages PPC campaigns across platforms (Google Ads, Meta, LinkedIn, etc.) including keyword strategy, bidding, and conversion optimization.Coordinates media buying across digital channels, ensuring ad placements align with budget, audience targeting, and campaign objectives.Builds and uses reports to identify trends, optimize campaigns, and assess performance against goals and KPIs.Performs SEO and AEO (Answer Engine Optimization) assessments of web properties, providing insights to guide technical improvements and content strategy.Develops and executes strategic SEO/AEO plans to increase visibility across search engines and AI-powered platforms.Sets up, tests, and executes client campaigns, including emails, landing pages, blog posts, social media, and more.Assists in building out websites using WordPress CMS to upload and manage content.Supports the Digital Strategist and Account Manager in program/project management of digital-based client accounts.Stays up to date with the latest trends and best practices in online marketing, PPC, media buying, SEO, AEO, and measurement.
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