Evan Grimba
Senior Marketing Designer Art Director @Shopify
Signup · Get unlimited contacts
WORK HISTORY
Senior Marketing Designer Art Director @Shopify
ON, CA
I work closely with marketing business partners, content designers, developers, and agencies to pitch, develop, and deploy full-scale, global campaigns aimed at upmarket and enterprise growth. I do this by- Finding the intersection of product positioning, audience expectations, marketing objectives, and brand expression- Developing unique and engaging creative concepts- Pitching concepts and getting stakeholder and senior leadership buy-in early in the process- Building out full funnel creative across a variety of touch points including social media, web, email, and IRL activations (out of home, direct mail, events).
EDUCATION
OCAD University
Bachelor of Design
SKILLS
ABOUT EVAN GRIMBA
I like to understand products and audiences and generate solutions that bring the two together. I create holistic, strategic, and data-backed campaigns. I do this by, keeping the audience at the centre of every concept, focusing on delivering value to the customer and the brand, and learning from data and iterating often. I have enjoyed over a decade of experience in marketing design, growth, and revenue, during which time I have learned a lot about myself and the industry.I thrive on solving complex problems- I lean on my experience for idea generation but lean on data for execution- I approach each problem from the customer\'s point of view- I believe story telling and a deep understanding of the product is essential to connecting with an audienceResults over everything else- Speak to the right people at the right time- I’ve led the design for campaigns that have influenced millions in revenue with minimal resources- Diverse perspectives generate better resultsI can rally a team to build innovative and engaging campaigns- I put the team first and encourage taking creative, calculated risks- I have built global campaigns with agencies as my only creative partners- I encourage collaboration across disciplines of marketing, content design, motion design, and product- I can talk about my work with everyone from fellow designers to developers to senior executivesI am a lifelong learner- I am a hobby enthusiast and love learning new things- I enjoy travel and immersing myself in experiences- I started my career as a print designer. I now work across multiple activation points including web, social media, print, out-of-home, events, and video. I love meeting new people and discussing creativity, design, coffee, baseball, and golf. If you do too let’s talk!
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.