Evangeline Diyan
Looking for New opportunities
- Role
- Campaign Specialist at Theorem
- Location
- New Delhi, IN
- LinkedIn followers
- 500 followers
About Evangeline Diyan
I have Working experience of 4.5 years attention to details Extensive working…
Experience
Campaign Specialist
Feb 2014 — Present · Mysore, IN
Ad Trafficker/Campaign Specialist• Excellent communication and interpersonal skills with well developed Team interaction.• Ability to learn quickly, and to apply new tools and technology.• Analyzing the campaigns and taking decisions.• Team Co-ordination, Queue Management and complete the request with the SLA without any issues.•Tool knowledge of Sherlock, Integral ads Home tool, DCM• Have Knowledge on online media marketing, Internet marketing technologies.•Working as Trafficker & QAA, also responsible to traffic the campaigns.•Management of display and video ad campaigns.• Excellent attention to detail, good understanding of the balance to be maintained between sales and Technical teams and the need to deliver service and support on time.•Daily management includes trafficking,Tag building & optimization, and reporting of ad campaigns•Good understanding of online ad campaign metrics•Familiarity with rich media tags and a basic understanding of JavaScript, Flash, and HTML•Experience in handling high priority accounts like Yahoo & IAS•On boarded new projects• Troubleshoot various Ad Serving problems (like not Displaying/Loading on the site, not clicking out to advertisers website, Conflicting ads and Discrepancy issues etc…)• Generate reports and Analyzing (Familiar with reporting systems like DFP, DCM, Sizmek, Spongcell, Point-Roll, Atlas.• Based on the reports apply optimizations for under/over delivering ads.(general adjustments in DFP and Slingshot including/excluding sites /zones, adding additional geo targeting increase the priority level etc).• Final Invoice: Helping the account team for final/monthly billing.
Skills
- Powerpoint
- Active Directory
- IT Service Management
- Service Delivery
- Change Management
- Digital Marketing
- Online Marketing
- Microsoft Word
- IT Strategy
- Team Management
- Requirements Analysis
- Itil
- Troubleshooting
- Advertising
- Business Analysis
- IT Management
- Online Advertising
- Digital Marketing Experience
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