Evan Neal-Cummings
Product Marketing Manager @Ameriprise Financial Services, LLC
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WORK HISTORY
Product Marketing Manager @Ameriprise Financial Services, LLC
Minneapolis, MN, US
2024 Chairman’s Award for Excellence Recipient - Project Apollo20••••25 Young Professionals Network Leadership Committee memberIn my role, I am tasked with developing and executing go-to-market and strategic marketing plans for our banking & investment products. This involves conducting thorough market research, identifying target audiences, and crafting compelling messaging to effectively launch and promote our products. I collaborate closely with cross-functional teams, including product development, legal/compliance, data/tech and sales, to ensure that our marketing efforts align seamlessly with product features and client needs. Additionally, I continually analyze market trends, competitors, and customer feedback to refine our marketing strategies and enhance the overall positioning of our financial products and services.
EDUCATION
Anoka-Ramsey Community College
Marketing/Marketing Management, General
Minnesota State University Moorhead
Bachelor of Applied Science - BASc
Anoka-Ramsey Community College
Associate of Science - AS
ABOUT EVAN NEAL-CUMMINGS
🏦Financial Services Product Marketer & Strategist đź’ˇFINRA Representative & Mortgage Professional đźŹ
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