Evan Lagerloef
Lead, ECommerce Optimization at Royal Caribbean
- Role
- Lead, Ecommerce Optimization at Royal Caribbean Group
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Evan Lagerloef
Experienced professional specializing in conversion rate optimization (CRO) with a strong…
Experience
Lead, Ecommerce Optimization
Jul 2022 — Present
Lead the end-to-end A/B testing program across the Royal Caribbean and Celebrity Cruises websites, driving data-informed decisions to enhance user experience and optimize conversions-Streamline the testing process, increasing efficiency by 25% through improved workflows, documentation, and cross-functional alignment-Leverage test learnings to inform future optimizations and testing roadmaps, ensuring continuous performance improvements aligned with business objectives-Collaborate with product, design, and analytics teams to drive cross-functional alignment and execute high-priority initiatives effectively-Deliver detailed performance insights to stakeholders, translating test results into actionable strategies for sustained growth.
Education
Florida State University
Bachelor of Science - BS , Economics w/ a minor in Business
2012 — 2016
University of Central Florida
Digital Marketing Certification
2019 — 2020
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