Eva Hernando
Principal Service Designer @Zalando
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WORK HISTORY
Principal Service Designer @Zalando
Berlin, DE
Principal Service Designer at Zalando People and organization (P&O)
EDUCATION
Delft University of Technology
MSc., Integrated Product Design
H2i Institute
Postgraduate, Human centred innovation and service design
Universidad de Valladolid
Bachelor of Science (BSc), Industrial Design Engineering
Institute for the Future
Specialization, Futures thinking
AP Hogeschool Antwerpen
Bachelor of Science (BSc), Product development, Erasmus exchange
SKILLS
ABOUT EVA HERNANDO
Specialties- Employee experience- Strong knowledge of service design processes and methodologies, particularly as applied to digital products and creative facilitation- Great analytical, systemic thinking and critical thinking skills- Futures thinking and foresighting- Ability to synthesize and sense making : forming theories, frameworks, and insights to guide service efforts- Plan, conduct and synthesise qualitative research- Define user task flows and interaction models- User modelling: persona and scenario creation- Facilitation skills: designing and facilitating the right approach to engage teams (e.g. workshops, team working sessions or other activities)- Production of low-to-medium fidelity prototypes which can be used to test product and service ideas- Participatory design methodologies- Opportunity mapping, service & product strategy- Design-led strategy- Visual thinking, story telling and sketch boarding.
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