Eva Chau
Product Lead @ Apple Ads
- Role
- Team Manager, Product Management - Apple Ads at Apple
- Location
- Mountain View, CA, US
- LinkedIn followers
- 500 followers
Experience
Team Manager, Product Management - Apple Ads
Oct 2018 — Present · Cupertino, CA, US
Lead and scale a team of Product Managers owning ads monetization for Apple News and Apple Stocks, driving strategy, execution, and results across multiple surfaces- Own the product vision and roadmap for privacy-first advertising products, balancing revenue growth with premium user experience and publisher trust- Influence executive stakeholders through clear communication of strategy, tradeoffs, risks, and growth opportunities- Lead ads monetization across both hosted direct-sold campaigns and server-to-server integrations with external ad platforms (including Google Ad Manager and Taboola), ensuring scalable delivery, measurement, and revenue optimization- Partner closely with Engineering, Sales, Data, Privacy, Legal, and Editorial to deliver compliant, scalable ads solutions at platform scale- Identify and validate new monetization opportunities informed by user behavior, advertiser demand, and industry trends- Provide strategic oversight to ensure all new ads products meet brand, quality, and trust expectations while advancing long-term platform growth
Education
Cornell Johnson Graduate School of Management
MBA, Business Administration and Management, General
University of Toronto
BASc, Computer Engineering
Skills
- Agile Methodologies
- Product Management
- E-Commerce
- Online Advertising
- Management
- Mobile Devices
- Mobile Applications
- Cloud Computing
- Advertising
- Analytics
- Agile Project Management
- Saas
- Scrum
- Software Development
- Enterprise Software
- Software Project Management
- User Experience
- Cross-Functional Team Leadership
- Java
- Software Engineering
- Start-Ups
- Product Development
- Scalability
- Tableau
- Monetization
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