Eva Urbach
Vertical Marketing Lead @Motorola Mobility (a Lenovo Company)
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WORK HISTORY
Vertical Marketing Lead @Motorola Mobility (a Lenovo Company)
Develop and execute premium positioning strategies for B2B, retail, carrier, and e-commerce channels across EMEA- Partner with sales, product, and design teams to deliver integrated go-to-market strategies for high-profile launches- Drive customer-centric campaigns with a focus on engagement, and long-term brand value.
EDUCATION
UCAM Universidad Católica San Antonio de Murcia
AV Communications
FH St. Pölten
Diplom
SKILLS
ABOUT EVA URBACH
Marketing leader with 15+ years of international experience driving brand desirability, digital engagement, and consumer loyalty across premium sectors including technology, travel, and automotive. Skilled in crafting emotional brand stories, orchestrating multi-market campaigns, and building meaningful customer experiences. Adept at blending creativity with data-driven insights to elevate brand presence and deliver measurable impact. Multilingual and culturally agile, I bring a global mindset and passion for aesthetics, innovation, and lifestyle-driven marketing.
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