Eva Hung
- Role
- Senior Director, Brand & Product Marketing, Google Ads at Google
- Location
- Palo Alto, CA, US
- LinkedIn followers
- 500 followers
Experience
Senior Director, Brand & Product Marketing, Google Ads
Apr 2017 — Present
Product marketing leader for Google\'s full suite of advertising products including Search, Display, Commerce and Measurement. Lead the global branding and positioning that bring these products to market to help customers, large and small, grow their businesses- Lead Google\'s B2B Commerce thought-leadership and product go-to-market strategy, inclusive of Retail and Travel - Bring to market new product innovations and insights to ecosystems like app developer and publisher - Lead product marketing launch for complex, noteworthy products including: online-to-offline measurement, discovery ads, universal app campaigns, local inventory ads - Lead the strategy, messaging and global activation of Google\'s marquee event for businesses: Google Marketing Live
Education
Stanford University
Bachelor's degree, Economics
Skills
- Online Advertising
- Business Strategy
- Start-Ups
- Google Adwords
- Digital Strategy
- Sem
- Analytics
- Marketing
- Competitive Analysis
- Product Management
- Digital Marketing
- E-Commerce
- Google Analytics
- Strategic Partnerships
- Web Marketing
- SEO
- Online Marketing
- Ppc
- User Experience
- Product Marketing
- Social Media
- Web Analytics
- Mobile Devices
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