Eurah Byun

About Eurah Byun

I’m a global merchant with a merchandise planning, store planning and allocation planning background with a passion for product and customer trends. I’ve worked in brands across all price points and customer bases, including international markets. My skills include increasing efficiencies through finding technological shortcuts, customer and competitive patterning, balancing creative vision with fiscal responsibility to increase sales and GMROI as well as working with both internal and external cross functional teams.I enjoy learning about customer behavior and preferences through direct communication with store teams as well as customers. A walk through the mall is always an opportunity to observe what customers are buying, what brands they are gravitating towards; a conversation with people is always an opportunity to learn about new brands and trends; an online shopping session is always an opportunity to learn about competition.Most recently as the Victoria’s Secret Lingerie Merchant for VSBA, I achieved significant increase in take-rates of DC inventory by developing a visual catalog sent to external partners with minimal time added to original reporting while decreasing end of quarter markdown needs. I’ve also partnered closely with one of the most challenging partners to turn their business around from double digit negative comps to +30% comps while setting their stores up for success in the future.Specialties: trend analysis, effective business solutions, Excel tool development, written and verbal communication, product development, cross-functional communication, critical thinking, tact and diplomacy, project and team management, efficiency improvement, product lifecycle management, external partner communication and management.

Experience

1. Merchandise Planning

   Public Lands

   May 2021 — Present

Education

• University of Southern California - Marshall School of Business

  B.S.

• Anglo-American School of Moscow, Russia

  International Baccalaureate

Skills

• Fashion
• Merchandising
• Facebook
• Human Resources
• Retail
• Microsoft Office
• Sales
• Analytical Skills
• Customer Service
• Analysis
• Apparel
• Project Planning
• Trend Analysis
• Social Media
• Microsoft Word
• Time Management
• Powerpoint
• Microsoft Excel