Eugene Wilfred
Head of Demand Generation @Diversio
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WORK HISTORY
Head of Demand Generation @Diversio
EDUCATION
Anna University Chennai
Bachelor of Technology (B.Tech.), Information Technology
Loyola Institute Of Business Administration
MBA, Marketing
ABOUT EUGENE WILFRED
B2B saas/tech marketer skilled in demand generation and marketing operations with a strong foundation in marketing (master\'s)- Managed marketing budgets ranging from $240k to $5M annually and executed revenue-generating campaigns (55-100% YOY) in-house and at a SaaS agency ( Series A - D)- Most recent win was a 300% increase in MQL(ICP demo requests) YoY through multi-channel campaigns - Executed demand gen/marketing ops for Floatcard, Profitwell, Cin7, Mathison, Nudge & Guru on the agency side - Immigrant who loves teaming up with genuine people and leaders TECHNICAL SKILLSET: CRM and Marketing Automation - Hubspot, Salesforce, Zapier Ad platforms - LinkedIn ads, Facebook ads, Google ads, Twitter ads, Capterra Tracking & Data visualization- GA4, Google Tag Manager, Databox Sales Enablement - Calendly, RevenueHero, Drift, Outreach, Apollo Audience research - Sparktoro, SEMrush Certifications - Digital marketing, Customer-Led Growth, Hubspot, Drift
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