Echika U. Agugua-Konuah
Regional Marketing Director, Northeast @VHB
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WORK HISTORY
Regional Marketing Director, Northeast @VHB
New York, NY, US
Work with corporate marketing and regional leadership to drive strategic decision-making and champion the marketing approach in the region through guidance and thought leadership. Align marketing efforts to enhance connectivity throughout the business development lifecycle in support of client growth and market plans with a focus on pursuit pipeline strategy, management, and analysis.
EDUCATION
Oakton High School
Diploma, General Studies
Hampton University
Bachelor of Science, Marketing
The Theatre Lab
Certificate, Acting
SKILLS
ABOUT ECHIKA U. AGUGUA-KONUAH
Marketing leader with 25+ years of experience partnering in strategic planning, developing high-performing teams, and delivering results across the full marketing lifecycle. My career spans a wide range of marketing disciplines, enabling me to bring a holistic, well-rounded perspective to every challenge—aligning strategy with execution.Known as both a collaborative partner and a trusted leader, I have guided cross-functional teams through complex pursuits—from large-scale, high-visibility mega proposals to smaller task orders. I excel at building cohesive teams, fostering accountability, and translating strategic plans into clear, actionable roadmaps that drive winning outcomes. My leadership style blends strategic clarity with empathy, empowering teams to align around shared goals and perform at their best.A core strength of mine is translating strategy, data, and insights into compelling stories. As a presentation coach and development lead, I help individuals and teams sharpen their messaging, elevate their presence, and communicate with confidence and impact. My “professionally personal” approach enables me to coach effectively, draw out diverse perspectives, and develop presenters who resonate with their audiences.At the heart of my success is my ability to connect people, services, and ideas—transforming insights into action and visions into results.Beyond my professional work, I am deeply committed to advocacy and making a positive community impact. An organization especially close to my heart is the African Women’s Cancer Awareness Association (AWCAA), which is dedicated to addressing healthcare disparities through education, awareness, and access to prevention and treatment resources. I am proud to support their mission and encourage others to learn more or contribute at of ExpertiseStrategic planning • Marketing strategy • Leadership & team development • Data & analyticsPresentations & coaching • Proposal management • Writing & editing • Training • Public speaking
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