Ethan Pettengill
Strategic Advisor to UpTerra | Director of Special Projects at Flying Crown Land Group | Malibu Autobahn
- Role
- Strategic Advisor at Upterra
- Location
- Santa Monica, CA, US
- LinkedIn followers
- 500 followers
About Ethan Pettengill
I’m currently leading strategic initiatives across three companies, UpTerra, Flying Crown…
Experience
Strategic Advisor
Jan 2025 — Present · Sausalito, CA, US
Scaled adoption across California by leading the full go-to-market strategy: segmented regions, ICP, and outreach cadences. Result: acres and countingCreating case studies and blogs showcasing grower ROI, boosting inbound credibility and generating 100\'s of leads increasing website traffic 120%.Directed social media strategy in partnership with Pay Dirt Digital, managing content calendars, ad campaigns, and performance tracking across LinkedIn, Instagram, and web. Drove measurable growth in reach, engagement, and qualified leads for grower and investor funnels. Created and rolled out company slogan/tagline, anchoring brand voice across all channels and investor materials.Launched the Flow Device consumer SKU end-to-end: positioning, packaging, CRM email campaigns, and landscaper/greenhouse distribution.
Education
Pepperdine University
Bachelor's degree, International Business
Pepperdine University
Minor, Industrial and Organizational Psychology
Collin College
Dual Enrollment - High School
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