Ethan Peterson
Performance Marketing Manager | SEO | AEO | AI Agent Builder | Growth Marketing | Graphic Design | Data Analytics & Optimization
- Role
- Performance Marketing Manager at Vibrant Wellness
- Location
- Provo, UT, US
- LinkedIn followers
- 500 followers
About Ethan Peterson
I thrive at the intersection of creativity and analytics—blending strategy, design, and…
Experience
Performance Marketing Manager
Mar 2025 — Present · Santa Clara, CA, US
As Performance Marketing Manager at Vibrant Wellness, I lead efforts across paid media, SEO, and web strategy to support brand growth and user engagement. My role involves managing and optimizing campaigns on Google and Meta, enhancing organic visibility through technical and content-driven SEO, and collaborating with internal teams to improve website performance and user experience. I regularly analyze data to inform strategic decisions, refine targeting, and ensure cohesive messaging across digital channels. Working within a mission-driven organization, I help amplify Vibrant’s commitment to delivering advanced laboratory testing and empowering more informed health decisions.
Education
Brigham Young University
Bachelor's degree
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