Esther-Tofi Williams

Admissions Manager @St. Francis' College, Letchworth

Managed domestic and international admissions (averaging 20+ applications at any one time), enhancing enquiry-to-enrolment conversion through personalised applicant support- Collaborated with Marketing and SLT to implement strategic initiatives to improve brand reputation, increasing enrolment by over 10%- Used Excel, iSAMS and Digistorm to identify and analyse bottlenecks in admissions workflows and present actionable solutions to SLT- Led compliance improvements aligned with updated UKVI regulations. This included the implementation of processes across departments, increasing office collaboration- Organised and delivered four major events for prospective families.