Estelle Fallon

About Estelle Fallon

Hey, I’m Estelle! I’m a data-driven digital marketer turned people-first operator who believes the best work happens when strategy, creativity, and culture intersect. For the last several years, I lived deep in the land of PPC, SEO, and CRO, running campaigns that drove triple-digit ROI lifts, building cross-channel testing frameworks, and partnering closely with brands to scale efficiently. I’ve always loved taking complex data and turning it into clear, high-impact strategies that hit business goals.Today, I get to flex both the analytical and people-centric sides of my brain at KlientBoost. Alongside my client work, I now live on our People Team by shaping company culture, improve internal processes, streamline onboarding + training, support hiring operations, and build the kind of environment where teams feel empowered, supported, and excited to grow. I thrive where performance meets people: Performance marketing strategy Onboarding + training experience design Process building + organizational systems Team culture, engagement, and internal comms Creative storytelling Cross-functional collaborationIf you want to chat marketing, operations, leadership, workplace culture, books, or cheese (burrata always), my inbox is open.

Experience

1. People Operations Manager

   Klientboost - The Performance Marketing Agency

   Jul 2025 — Present

Education

• Salem State University

  Public Relations, Advertising, and Applied Communication

  2011 — 2015

Skills

• Teamwork
• Microsoft Office
• Social Media
• Oral & Written Communication Skills
• Microsoft Powerpoint
• Marketing
• Indesign
• Word Processing
• Graphic Design
• Event Planning
• Communication
• Social Networking
• Social Media Marketing
• Public Speaking
• Microsoft Word
• Team Leadership
• Public Relations
• Microsoft Excel
• Editing