Eshwarya Agarwal
Director of Insights and Analytics @Busuu
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WORK HISTORY
Director of Insights and Analytics @Busuu
London, GB
Busuu is a global subscription app helping 120 M+ learners master new languages. I head a strong analytics org across London, Madrid and Delhi, and partner closely with the leadership team to turn data into growth strategyAchievements- Led my analytics org in weekly Business & Trading Reviews with the C-suite, turning insight into data driven actions that powered a +20% YoY bookings turnaround- Partnered with Finance and Product to co-create top down forecasts and model the impact of future initiatives, data that now steers company OKRs and investment choices- Championed self serve analytics—mentoring stakeholders, driving Tableau adoption +80%, and reducing ad-hoc data requests by 30%, freeing my analysts for high impact deep dives- Guided the team in producing data backed packs program reviews/MBRs/QBRs, ensuring that strategic discussions are anchored with data based evidence. This is helping drive increased data driven culture in the organisation- Scaled experimentation: doubled annual A/B-test volume and boosted PM confidence in results through tighter design and guardrails- Secured sponsorship for foundational data quality and modelling projects, streamlining core tables and cutting analyst data wrangling time by 20%
EDUCATION
Manipal Institute of Technology
Bachelor of Engineering (B.E.), Mechatronics
SKILLS
ABOUT ESHWARYA AGARWAL
I translate data into growth stories. For 13+ years I’ve built and led analytics functions that sit at the heart of strategy—shaping product and marketing bets, pricing moves, and retention plays for subscription and SaaS businesses across Europe and India. Today I Head Insights & Analytics at Busuu, partnering directly with the C‑suite to turn customer, market, and competitive signals into revenue growth while doubling our experimentation velocity. My remit spans data science, machine learning, and AI powered insight pipelines, underpinned by a relentless focus on clear data storytelling that moves the needle.🤝 Whether it’s orchestrating cross‑functional initiatives, mentoring analysts across three continents, tightening KPI\'s for a Board deck, or rolling out a data platform that unblocks teams —I thrive where analytics, collaboration, and execution collide. Hands‑on where it counts: SQL • Python • dbt • Redshift • Snowflake • Tableau • Looker • Amplitude • GA4 • Experimentation platforms Let’s connect if you’re obsessed with turning data into decisive advantage.
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