Ervin Reszler

WORK HISTORY

EDUCATION

SKILLS

ABOUT ERVIN RESZLER

10+ years of experience in the tech industry, specialized in leading marketing campaigns for products and brands. My career spans startups, TV networks, and global tech companies, where I\'ve had the privilege of spearheading product launches, brand activations, and content campaigns that resonate with audiences and deliver measurable impact. What drives me is creating real customer value through marketing campaigns that are both impactful and strategically crafted. Currently, as Campaign Lead at NI (Native Instruments, iZotope, Plugin Alliance, Brainworx, Sound Stacks), I am responsible for OKRs related to revenue growth and new customer acquisition. This role involves managing over 100 campaigns annually, including website launches and cross-promotion initiatives that are integrated into CRM strategies to enhance customer engagement and retention. While I have led TV campaigns for many years, today my main focus is on campaigns which are executed across digital marketing, influencer partnerships, PR, and other key touchpoints. These campaigns showcase the products used by music producers and composers around the globe, using their stories to inspire and connect with our audience. Beyond my corporate role, I collaborate as a freelance consultant within the entertainment industry, advising on artist relations and content strategy. You might also find me hosting insightful panel talks on festival stages, connecting industry thought leaders and audiences alike. Let\'s connect! Whether you\'re exploring innovative marketing strategies or passionate about the intersection of music, technology, and storytelling, I\'d love to chat.