Elena Roukalova
Corporate VP, Marketing Strategy, New York Life Insurance Company
- Role
- Corporate VP, B2c Marketing Strategy at New York Life
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Elena Roukalova
Results oriented Marketing Strategy Leader with integrated analytical/data driven…
Experience
Corporate VP, B2c Marketing Strategy
Dec 2022 — Present
Education
Frank G. Zarb School of Business, Hofstra University, Hempstead, NY
M.B.A., Finance, General
2002 — 2003
Kharkov State University, Kharkov, Ukraine
Bachelor of Science (BS), Physics
Skills
- Business Analysis
- Customer Management
- Financial Analysis
- Reporting & Analysis
- Data Analysis
- Marketing
- Forecasting
- Direct Mail
- Digital Marketing
- Financial Modeling
- Web Analytics
- Credit Cards
- Strategic Planning
- Direct Marketing
- Segmentation
- Analytics
- Financial Services
- Strategy
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