Erin Wozniak
- Role
- Head of Employer Brand at ZS
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Erin Wozniak
I am a dynamic, results-driven marketing executive with 28+ years of experience shaping…
Experience
Head of Employer Brand
Jan 2022 — Present · Chicago, IL, US
Develop enterprise brand strategy and reputation management plan that increases brand awareness & builds corporate reputation.Lead & manage cross-functional efforts that deliver go-to-market plans and integrated campaigns inclusive of content strategy and storytelling, CRM, channel planning & activation, awards strategy, website design & development.Guide enterprise marketing and communications firmwide through cross-functional collaboration with Portfolio, Corporate Marketing, Product and channel management teams.Lead partnerships with business stakeholders and other enterprise functions including Global Talent Acquisition, Inclusion & Belonging CoE, and Learning & Development.Manage and advise content strategy, curation, and deployment across owned, earned and paid channels.Drive advocacy to increase brand ambassador impact through enterprise messaging, cross-functional narratives and executive-level storytelling.Lead and maintain relationships with enterprise leadership peers to share new ideas and to report risk, opportunity and impact related to employee experience, brand sentiment and corporate reputation.
Education
The University of Iowa Tippie College of Business
Bachelor of Business Administration (BBA), Marketing
1993 — 1997
Skills
- Digital Marketing
- Employer Branding
- Advertising
- Sem
- Media Planning
- Marketing
- Project Management
- Client Liaison
- Client Education
- Manage Client Relationships
- Client Relations Skills
- Internet Strategy
- Issue Management
- Issue Resolution
- Issue Identification
- Issues Managment
- Knowledge Discovery
- Requirements Analysis
- Requirements Gathering
- Requirements Management
- Creative Strategy
- Creative Briefs
- Creative Problem Solving
- Creative Direction
- Email Strategy
- Budget Monitoring
- Social Media Marketing
- SEO
- Web Design
- Marketing Communications
- Internal Communications
- Recruiting
- Integrated Marketing
- Brand Management
- Crm
- Ppc
- Marketing Strategy
- Web Project Management
- Search Engine Marketing (Sem)
- Search Engine Optimization (SEO)
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.