Yiwen Shan
Founder @Lumiverse Media
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WORK HISTORY
Founder @Lumiverse Media
MCN Services: Assisted overseas content creators, such as @leo.kitaen (130k TikTok followers), in establishing a presence on Chinese social media platforms, gaining followers within two weeks. Facilitated collaborations between overseas creators and Chinese brands, securing advertising deals.• E-Commerce Marketing: Managed social media operations for Chinese e-commerce clients in diverse industries, including pets, jewelry, crafts, and auto parts. Successfully built social media accounts from scratch, achieving over 100 million views within six months and creating viral videos with over 1 million likes.• TikTok Talent Collaboration & Public Relations: Recruited and trained TikTok live streamers as TikTok Live Partner, leading to a 200% income growth for two streamers within two months. Coordinated with Chinese brands to partner with overseas influencers, producing promotional videos that generated in product sales.
EDUCATION
Vanderbilt University
Bachelor of Science - BS
University of North Carolina at Chapel Hill
Bachelor of Arts - BA
ABOUT YIWEN SHAN
Personal Portfolio:…
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