Erin Lewis Searles

About Erin Lewis Searles

I\'m an integrated marketing leader with deep experience developing global programs that drive business impact, product adoption, and brand sentiment. At Meta, I lead cross-functional teams to deliver marketing strategies that align with top business priorities and resonate with business audiences.With a background across both in-house and agency environments, I bring a blend of strategic thinking, creative excellence, and operational rigor. I specialize in turning complex goals into clear, scalable marketing programs across ads, product experiences, event activations, and sales interactions.I thrive at the intersection of storytelling and strategy, building campaigns that connect, perform, and scale globally.

Experience

1. Integrated Marketing Programs Lead - Business Marketing Group at Meta

   Meta

   Oct 2017 — Present · New York, NY, US

   Drive the strategy and execution of complex, integrated marketing programs that support top-priority business goals. Lead cross-functional global teams through every stage of the program lifecycle from strategic planning and goal-setting to messaging, creative development, global rollout, and performance measurement. Oversee execution across scaled marketing channels, industry and owned events, product integration, and sales enablement to deliver measurable business impact.

Education

• Duke University

  Bachelor of Arts, English

  2005 — 2009

• Professional Children's School

  High School Diploma

Skills

• Digital Marketing
• Email Marketing
• Project Management
• Online Advertising
• Social Media
• Advertising
• Written Communication
• Branded Content
• Integrated Marketing
• Marketing
• Direct Marketing
• Interactive Marketing
• Marketing Communications
• Digital Strategy
• Social Media Marketing
• Budget Management
• Creative Strategy
• Strategic Planning
• Brand Development
• Presentation Skills
• Digital Media
• Global Marketing